About L'Original Competition

Fayrouz L’Original 3 - The Fusion is designed to give young Nigerians between the ages of 18-30 with unique creative abilities a platform to showcase their original works for a chance to win amazing prizes and opportunities. This year we are looking for exceptional individuals with the requisite skill to make the "L'Original" Team.

Employing fashion and style as the creative outlet, Fayrouz L’Original will see Photographers, Fashion Designers, Accessories designers (Shoes, bag and jewellery) and Make-up Artists competing against one another until the final 2 emerge in each category.

To drive this world-class show-down is a very distinguished panel of judges, a carefully selected number of personalities who over the years have carved a niche for themselves in the fashion, beauty and lifestyle industry.

The show is open to young adults between the ages of 18-30 across Nigeria: with an online registration and shortlisting phase. The top 10 in each category qualifies for the semi-finals and another task will be assigned to each category. The top 2 after this stage qualifies for the finals.

The last 8 individuals will then be grouped into 2 teams to compete for the grand prize and the opportunity to showcase their work at Lagos Fashion and Design week 2016.

How to Enter

  • Are you between the ages of 18-30?
  • Are you bursting at the seams with creative ideas?
  • Do you have an urgent need to express your creativity?

Then you need to shoot pictures that speak a million words (Photographer), have the ability to craft breath-taking fashion accessories (Accesories), exhibit your flair for creating unconventional fashion designs (Fashion Designer), and create art with a brush, scissors and comb (Hair and Make-Up Artist).

Are you an individual with any of these 4 personalities? Then come show your stuff on The Fayrouz L’Original Expression Show; Nigeria’s biggest Fashion and Lifestyle competition. Registration starts on the 23rd of May and ends on the 13th of June 2016.

How to Register in simple steps:

  • Go to fayrouzloriginal.com/register/
  • Create a portfolio by filing out the form provided.
  • Complete the given task to your category(role).
  • Submit your entry.

There you go.

Wonderful creative works require
a good mix of combined skills



Budding fashion designer with strong conceptualization potential.

Ability to give original interpretations to the themes supplied.

Strong drawing and sewing skills.


Ability to conceptualize, design and develop jewelry pieces, bags,shoes, hats etc.

An uncanny knack for understanding fashion trends and use of such trend reports to decide color, fabric and shape of accessories.

A keen eye for detail and outstanding creative expressions.


Young, up and coming photographer with an eye for precision and detail.

Ability to design sets and execute shoots based on a variety of subjects.

make up / Hair STYLIST

Dynamic make-up and hair artiste adept at creating looks that complement given themes.

Ability to provide high standard finish and detailing.

Are you ready to showcase your talent?


Knowledge is limited. Imagination encircles the world.
To drive this world class show are a panel of experts

Our Team

Omoyemi Akerele (Art Director )

Omoyemi Akerele is the Creative Director and Founder of Style House, a Fashion Creative Development Agency in Nigeria. Her commitment to promote, nurture and develop the fashion industry led to the establishment of Lagos Fashion and Design Week, a platform dedicated to promoting fashion as not only a job for creatives but as viable contributor to the Nigerian economy.

Omoyemi’s contribution to the development of fashion in Nigeria and beyond recently got her listed as a member of the BOF Global 500. (Business of Fashion’s List of 500 most influential people in fashion globally). Omoyemi Akerele is the Art Director of the Fayrouz L’Original expression show.

Mai Atafo ( Judge/Mentor)

Mai Atafo Inspired is a lifestyle brand that drives on its delivery of opulence through bespoke services. The brand focuses on its high-end clothier; MAI, which creates made-to-measure glamorous dresses for women and well-crafted suits for men. MAI is recognized for its clean cuts and fit while maintaining a concise attention to detail. With several features in shows across the globe including the J Spring Fashion Show, Paris, Glitz African Fashion Week, Ghana, Arise Magazine Fashion Week and Lagos Fashion and Design Week both in Lagos to mention a few.

The fashion artist, as he likes to be called; Mai Atafo previously spent a whole life time in the corporate world after his move back from England to Nigeria in 2002. Born in Ile-Ife though indigene of Edo state, Mai Atafo holds a degree in Agricultural Economics and Extension from the Edo state University and a post graduate degree in Information Technology from the City University in England.

As his brand continues to grow, Mai Atafo still holds on to some elements of his past life, He is a Strategy Director for an advertising agency called The Firehouse. He is also the Head of The Future Awards central working committee. He recently served as a judge in the Ebony Life TV reality series Mo’ Search. With many accolades under his belt, Mai Atafo has truly evolved into a recognized fashion Icon where his signature tailoring and glamour meets outlandish designs.

Mai Atafo will be gracing the judges table on the Fayrouz L’Original Expression show.

April by Kunbi ( Judge/Mentor)

April by Kunbi is the brainchild of Olakunbi Oyelese, a graduate of the renowned Fashion Institute of Technology in New York. It was birthed in the spring of 2010, inspired by the month of April. April by Kunbi runs on three ideologies: NEWNESS. FRESHNESS. COLOUR… End of.

Thus far, pieces from April by Kunbi have graced many celebrity and high profile events courtesy the likes of Agbani Darego (Ist black African miss World), Genevieve Nnaji, Millen Magese, Toke Makinwa, Seyi Shay, Tiwa Savage, Oreka Godis, M’ocheddah and Monalisa Chinda, to mention a few, providing couture and ready to wear fashion solutions to women for whom fit, functionality and class is key.

At the just concluded 2013 edition of Music meets Runway, April by Kunbi took home the Rising Icon award in recognition of its giant and pacesetting strides in the fashion scene. Fayrouz L’Original is pleased to partner with this refreshing brand as Olakunbi Oyelese brings her edge and experience to the judging table.

Kelechi Amadi Obi ( Judge/Mentor)

Kelechi Amadi-Obi, after obtaining a law degree and his call to bar in 1993, settled to full-time studio art. In 2003, he founded Kelechi Amadi-Obi studios. He has earned international renown for both his photography and paintings. His unique style and mastery of aesthetics and creative lighting in his paintings have been reinvented in his photography to create outstanding, dynamic and result oriented photography for his clients. In 2010, He founded and began publishing StyleMania magazine which has grown to become the top fashion and lifestyle Magazine in Nigeria.

Some of Kelechi's works have been featured in exhibitions within and outside Nigeria. These include; 2006 "Snap Judgement" - New Position in Contemporary African Photography, International Centre of Photography, New York, USA, 2005 "Depth of Field" South London Gallery, UK, 2004, "Lagos" Ifa Gallery, Stuttgart, Germany, 2003 "Transferts" Africalia, Brussels, Belgium.

Kelechi has worked with several corporate clients which include Guiness Nigeria Plc, Forbes Africa, Etisalat Nigeria, Diamond Bank Plc., UBA, MTN Nigeria Plc, PZ Nigeria Plc, British American Tobacco, The Ford Foundation, PrimaGarnet Ogilvy, SO&U, InsightGrey and Nigerian Flour Mills.


House of Tara International is the pioneer makeup company in Nigeria with expertise in Education, Distribution Channel Management, Makeup Retail and Professional Services.
With 14 Studios and 10 Makeup Academies nationwide, House of Tara is the largest indigenous beauty company that not only develops and manufactures products, but also enables the industry by training and empowering young women.

House of Tara has been selected by L’Oréal to exclusively distribute its Maybelline brand in Nigeria. This is because of House of Tara’s strengths in industry intelligence, education, distribution channel management and strenght of brand name. This has created a gateway for other international brands to court House of Tara as an exclusive distributor.

In 2014, House of Tara is opening 20 new studios nationwide and developing a presence in other African countries such as South Africa, Kenya and Ghana.

Rules & Guidelines


Fayrouz L’Original (Season 3) is open to young adults between the ages of 18-30.

Task Completion/ Submission

  • More than one submission will earn you a disqualification.
  • You are allowed to draw inspiration but outright plagiarism will not be tolerated at all stages of the competition.

Mentorship Consultancy

  • On qualification to the finals, the 8 finalist will be grouped into 2 teams and each team will be assigned a style mentor who will provide necessary mentorship and guidance as it relates to the given task execution.


  • Plagiarism is highly prohibited and automatically disqualifies you.
  • You can participate in only ONE category. Multiple submissions disqualifies you.
  • If you are shortlisted and unavailable, the slot will automatically be alloted to the next most qualified contestants.
  • Registering and submitting your work gives Fayrouz the rights to use it on owned platforms